Parental controls for online safety

With Christmas fast approaching, shiny new tablets, laptops and phones are being wrapped up and packed ready for Santa to deliver them to our increasingly tech-savvy children. But how prepared are we when it comes to protecting our children from online bullying, overexposure or inappropriate content? As a parent myself, keeping our girls safe as […]

Young people

Targeting youth audiences

A couple of weeks ago I was asked by branding agency Mash to be on the expert panel for a discussion about ‘targeting youth’, which led to me realise just how much has changed since I was in the younger age bracket of ‘yoofs’, otherwise known as Generation Y (born in the 80s and 90s).